We're in the business of work that sticks.

Editorial brand studio.

Selected Works

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With Mentura

Naming and brand identity for a tutoring and mentorship service that had been operating for two years without either.

With Mentura

Naming and brand identity for a tutoring and mentorship service that had been operating for two years without either.

With Mentura

Naming and brand identity for a tutoring and mentorship service that had been operating for two years without either.

Cheeky Matcha

Full identity and packaging for a matcha brand with something to say.

Cheeky Matcha

Full identity and packaging for a matcha brand with something to say.

Cheeky Matcha

Full identity and packaging for a matcha brand with something to say.

The Avocado Factory

Brand extension and marketing design for a venue that needed more personality, not more restraint.

The Avocado Factory

Brand extension and marketing design for a venue that needed more personality, not more restraint.

The Avocado Factory

Brand extension and marketing design for a venue that needed more personality, not more restraint.

See all works

Services

Brand Strategy & Naming

Before anything looks like anything, we work out what the brand actually is - who it's for, where it sits, what it says. The visual work comes after.

Brand Strategy & Naming

Before anything looks like anything, we work out what the brand actually is - who it's for, where it sits, what it says. The visual work comes after.

Brand Strategy & Naming

Before anything looks like anything, we work out what the brand actually is - who it's for, where it sits, what it says. The visual work comes after.

Brand Strategy & Naming

Before anything looks like anything, we work out what the brand actually is - who it's for, where it sits, what it says. The visual work comes after.

Brand Strategy & Naming

Before anything looks like anything, we work out what the brand actually is - who it's for, where it sits, what it says. The visual work comes after.

Brand Strategy & Naming

Before anything looks like anything, we work out what the brand actually is - who it's for, where it sits, what it says. The visual work comes after.

Brand Strategy & Naming

Before anything looks like anything, we work out what the brand actually is - who it's for, where it sits, what it says. The visual work comes after.

Brand Strategy & Naming

Before anything looks like anything, we work out what the brand actually is - who it's for, where it sits, what it says. The visual work comes after.

Brand Strategy & Naming

Before anything looks like anything, we work out what the brand actually is - who it's for, where it sits, what it says. The visual work comes after.

Brand Strategy & Naming

Before anything looks like anything, we work out what the brand actually is - who it's for, where it sits, what it says. The visual work comes after.

Brand Strategy & Naming

Before anything looks like anything, we work out what the brand actually is - who it's for, where it sits, what it says. The visual work comes after.

Brand Strategy & Naming

Before anything looks like anything, we work out what the brand actually is - who it's for, where it sits, what it says. The visual work comes after.

About TIGERA

THE STUDIO

Tigera is an editorial brand studio. The work sits at the intersection of strategy and design - brand identities, packaging systems, reports and collateral that have a point of view before they have a visual.

THE DIRECTOR

I'm Alex. Before I made things look good, I spent nearly a decade making things happen - leading experiential marketing projects where the brief was always commercial, the stakes were real and decoration wasn't enough. That background shapes every brief I take on now.

OUR APPROACH

You're hiring an expert, not a service provider. Every decision traces back to one question: what does your audience actually need to see. We do the strategy work upfront so the design choices are obvious by the time we get to them.

THE CLIENTS

The clients who get the most from this are consumer and lifestyle brands that are ready to say something worth reading, and B2B businesses that want to stop sounding like everyone else in their category.